It's A Girl Thing: Tween Queens and the Commodification of the Girl's Tween Market

A few years of research, thoughts and adjustments that all led to a completed film which, framed by the structure of a faux interactive website for tween girls, looks closely, and critically, at the tween market's evolution and the role of Disney and Nickelodeon's tween queens (Mary-Kate and Ashley Olsen, Britney Spears, Hilary Duff, Miley Cryus, Miranda Cosgrove, Kiki Palmer, Selena Gomez, and more) in the market's explosion.

Thursday, August 21, 2008

Buy their coffee table...and then their book..wait, do they sell coffee tables? Surely they do.


Mary-Kate and Ashley Olsen explain it all
01:00 PM CDT on Monday, August 4, 2008

The Philadelphia Inquirer
Mary-Kate and Ashley Olsen are, in the words of People magazine, "gearing up to take the literary world by storm" with the publication of their joint memoir, the 272-page Influence, which purportedly charts the Olsens' spiritual and artistic maturation. (And to think they're just 22 years old.)

The sisters "take readers on a journey through their celebrated young lives, pausing to reflect on what has helped shape them into who they are today," a news release reads. The Olsens include interviews with the 20 people who have helped shape them the most, including fashion designers Karl Lagerfeld, Diane Von Furstenberg, John Galliano and Christian Louboutin and model-actress Lauren Hutton. (Curiously missing are such trendsetters as Leo Tolstoy, the Dalai Lama, Jane Austen, Adam Smith and Patti Smith.)

"We want to explain culturally how ideas evolve," Mary-Kate said. The book also features drawings and photographs, and would go beautifully with most standard coffee tables.

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