Boston: Critics, Marketers and Psychologists - Oh My!

Just back from Boston. What an amazing shoot! We spoke with so many interesting, smart and opinionated women along the way. Started off with Addie Swartz and Bobbie Carlton of Beacon Street Girls, then Gail Dines, Jean Kilbourne, Susan Linn, and Diane Levin all powerhouse critics of kids consumerism and marketing to girls, then we spoke with Dr. Lisa Machoian about adolescent depression and pressures facing girls today, and finally we spoke with Ethel Weiss the indefatigalbe 93-year-old owner of Irving's Toys and Card Shop in Brookline (where the Beacon Street Girls are based). Overall I came away with so much more information and so many more questions, from all angles, and have now grown my list of people I need to speak with to further flesh out this crazy topic. Note to self: To understand the different marketing strategies/philosophies must talk to someone from American Girl and Bratz...and hopefully...Dualstar.