From Furniture World Magazine
Dualstar Entertainment Group, the international corporate group wholly owned by designers and global fashion icons Ashley and Mary-Kate Olsen and the mary-kateandashley brand, working in partnership with major bedroom furniture manufacturer, AP Industries of Quebec, are launching a second line of signature home furniture for ‘tweens and teens. Given the extremely positive response to the first collection launched two years ago, the new collection is sure to be a hit with retailers and consumers alike.
The new mary-kateandashley home essentials collection will be unveiled at the High Point International Market, in the A.P. Industries showroom 1021H – Hamilton wing, at the end of March 2007.
The collection features key and accent pieces including bed sizes from twin to queen, bunk beds, nightstands, armoires, computer desks, hutches, dressers, sweater chests with door, mirrors and much more. Each piece has distinctive design elements that can be customized, allowing consumers to create their own unique bedroom style through a variety of finishes and pieces.
The mary-kateandashley home essentials collection also provides safety features such as rounded top corners and side roller glides to keep drawers securely in place and provide easy and long-lasting operation. Each piece of furniture undergoes one of the most stringent quality inspections in the industry and meets all ISO 9001 standards.
“Mary-Kate and I have worked very closely with our executive designer and AP Industries to design a furniture collection with an elegant yet casual style. Mary-Kate and I love the mix of straight lines with gently curving shapes, and the fluted legs give an overall delicate feel to the items,” says Ashley Olsen.
“Ashley and I recognize stylish furniture options for teens are hard to find,” said Mary-Kate Olsen. “Our new furniture collection is consistent with our overall home line. We offer girls the opportunity to create a unique space of their own that is fun, sophisticated and feminine.”
“This brand new collection has been specially designed to meet the needs of girls from 6-18 and beyond. Our wide selection of items and finishes allows girls to express their individual style. The look combines refined elegance with a casual appearance and has universal appeal. We are extremely excited about the launch of this fresh, new collection,” proudly states Daniel Benjamin, President of AP Industries.
