It's A Girl Thing: Tween Queens and the Commodification of the Girl's Tween Market

A few years of research, thoughts and adjustments that all led to a completed film which, framed by the structure of a faux interactive website for tween girls, looks closely, and critically, at the tween market's evolution and the role of Disney and Nickelodeon's tween queens (Mary-Kate and Ashley Olsen, Britney Spears, Hilary Duff, Miley Cryus, Miranda Cosgrove, Kiki Palmer, Selena Gomez, and more) in the market's explosion.

Monday, September 18, 2006

Chasing Leads



Wrote the department chair to see if he has any contacts in Women's Studies who focus on girl consumers. If he doesn't I'll drop their chair a line in the next few days to get her advise.

Also, asked him about chatting with his daughter who is sixteen or seventeen. Figure sitting down with someone currently being targeted by the market will give good insight and help me in brainstorming for the project. May try to do the same with another friend's eldest daughter who is nine. If these two leads don't pan out I'll see if the Women's Studies dept. has contacts I can use.

0 Comments:

Post a Comment

<< Home